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Kevin Snow
Aug 24, 20173 min read
Sun Tzu and the Art of Sales, Part 2: Know Your Adversary
"If you know yourself but not the enemy, for every victory gained you will also suffer a defeat." There is a difference between "knowing"...


Kevin Snow
Jul 6, 20172 min read
Hunter or Farmer. Which One is Right for Your Sales Team?
The idea of categorizing salespeople as either hunters or farms has been around for decades. But the debate still rages, which one do...


Kevin Snow
May 22, 20174 min read
Three Steps to Closing More Deals with your Sales Proposals
Sales proposals are an integral part of the B2B sales process. Love them or hate them, at some point you are going to have to write one....
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